Loxo Creative is a media content agency based in Hertfordshire, UK. We produce content that grabs your customers’ attention and raises brand awareness. We work together with you to improve your online engagement and crucially, increase sales.

Loxo Creative designs teams to suit you and your project; creating original, thoughtful and engaging video and photographic content across a wide range of industry sectors – we are on a mission to help your organisation prosper.

The name ‘Loxo’ is taken from Greek Mythology representing ‘trajectory’, and we believe we will help to get your organisation on the right path.

Here is a little about Loxo’s proprietors; Jonny and Ruth, who are friends from school days and met growing up in St Albans, Hertfordshire.

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Jonny has been a professional full time photographer for over 10 years, largely as a freelancer working directly with clients and also design and branding agencies. He is a portrait and lifestyle photographer capturing natural and engaging images that are fresh and stand the test of time.

Jonny studied photography at university and his work has been published online, in books, magazines, reports and exhibitions.

Jonny is married to Emily and is a Dad of two boys who keep him on his toes!



Ruth has been creating videos for over 15 years. She has a BSc in Film Production and Music Technology and a large range of experience working for production companies, film distribution companies and marketing agencies, both on location and in post houses.

She’s filmed interviews with celebrities, edited trailers for feature films and produced large national marketing campaigns for TV, Radio, Cinema and Digital Media. Ruth brings a wealth of experience, skill and creativity to Loxo.

She’s been married to her husband, Garth, for 8 years, and they have two sweet kids. Jonny’s wife, Emily, was Ruth’s bridesmaid and she is godmother to their eldest son! Ruth also loves traveling!